You control your company! Every business has some kind of competition and it's crucial to offer a summary in your executive summary. It is solving a problem for its customers and filling a need in the market. If you know your company and are passionate about any of this, writing a business program and then leveraging your plan for growth will be not quite as challenging as you might think. Even though the company can be regarded as liquid and that receivables in addition to liabilities were maintained at a minimum, the reader of the balance sheet report must look in the operation of the company by securing a duplicate of the income statement. Instead, just include a brief statement indicating how much money you want to raise to acquire your company off the ground.